C.V. Eduard Zillweger
Professional Experience
Job title: Head of Direct To Consumer (DTC)
Company: KOS, Inc.
City: Bucharest, Romania
Job domain: Performance Marketing
Date: from February 2022 until now
With a strong commitment to ethical and sustainable practices, KOS Naturals exclusively offers vegan, plant-based protein powders and supplements.
In my role as the Head of DTC, I am responsible for spearheading all aspects of our direct-to-consumer operations, playing a pivotal role in driving the brand’s performance and growth. Since joining KOS Naturals in February 2022, I have successfully managed a talented team of 15 individuals, fostering a collaborative and innovative environment.
Over the past 18 months, my leadership has catalyzed transformative improvements in key performance indicators. Notably, I led initiatives resulting in a significant increase in contribution margin and EBITDA, underscoring my strategic acumen and financial management skills. Through a meticulous approach to customer experience optimization, I also achieved a noteworthy boost in conversion rates and lifetime value, highlighting my commitment to enhancing customer relationships.
As the driving force behind KOS Naturals’ DTC success, I consistently champion innovation and data-driven decision-making. My ability to envision, implement, and measure strategies has been instrumental in elevating the brand’s market presence and profitability. I am committed to fostering continuous improvement, fostering cross-functional collaboration, and delivering sustainable growth in the competitive supplement space.
Job title: Senior Business Developer
Company: Productlead.me
City: Bucharest, Romania
Job domain: Sales
Date: from November 2019 until now
Company description
Responsibilities
Accomplishments
Job title: Online Marketing Consultant
Company: Ckez.nl
City: Deventer, The Netherlands
Job domain: Marketing
Date: from April.2013 until now
Company description
Responsibilities
As the founder and owner of EduardO.ro, I am the main contactperson for my customers. I assist companies on a daily basis to improve online marketing performance. In addition, I transfer my knowledge by giving training courses. This combination of activities keeps me very sharp and always informed of the latest developments.
Driven by ambition and with an enormous drive for development, I do not shy away from any challenge. My strength is to set up and guide online marketing strategies. I then set the right specialist for the right challenge from within the organization and my network.
The foundations of my work are credibility and sustainability. This applies to my communication, marketing and implementation. Our right to exist is to improve performance in a partnership. We are therefore certainly not afraid to refer you to another specialist if I expect that it can deliver even better performance. In the long term, we also benefit most from this.
Accomplishments
Job title: Online Marketing Trainer
Company: How & Knower (howknower.nl)
City: Groningen, The Netherlands
Job domain: Education – Training
Date: from March 2014 to April 2019
Company description
The specialist in online marketing trainings
Eduard Camille Zillweger is a trainer for How & Knower. Time to introduce him to you. More than 9 years ago, Eduard started in online marketing. With extensive experience both as an employee at an online marketing agency and as an adviser on various projects for more than 200 companies, he mainly specialized in SEO, SEA, Analytics, Content marketing and Affiliate marketing. Eduard himself about training: “The combination of being operational active and working as a trainer is an ideal mix. On the one hand I keep myself (extra) sharp by transferring knowledge, on the other hand developments can be processed directly in any training because I am active for my own clients on a daily basis. Due to an enormous urge to further develop myself and a passion for my work, my motto is; one day without learning is one day of not living!
Responsibilities
Giving trainings about SEO, SEA, display advertising, e-mail marketing, social media, affiliate marketing and CRO
Developing training courses to fit customer demands
Accomplishments
Got the chance to give the first training in the Netherlands for Google Digital Worplace at the Hanze University (and many more after)
Job title: Founder and owner
Company: WebUni
City: Harderwijk, The Netherlands
Job domain: Education – Training
Date: from February 2014 to February 2018
Company description
The most effective online learning platform to develop and sharpen online marketing knowledge. The starting point to increase the website and online marketing knowledge of students and teachers. Indispensable knowledge in the current marketing landscape. WebUni helps educate up-to-date and practice-oriented knowledge. The E-learning modules are aimed at the practical transfer of knowledge to the students. Within the modules we focus the training on practical examples and objectives. No general story about the search engine, statistics or a website, but knowledge and advice that prepares students for their future job(s)!
Responsibilities
CEO
Business development
Developing content for the e-learning platform
Marketing
Acquisition
Accomplishments
Job title: Account manager
Company: KGom.nl
City: Deventer, The Netherlands
Job domain: Sales
Date: from January 2013 to April 2013
Company description
We help entrepreneurs who depend on a successful online marketing strategy, but prefer to focus on making customers happy themselves.
Responsibilities
The purpose of my job is to establish, monitor and improve long-term relationships between accounts and Yargon in a planned way. Selling and positioning services in the field of SEA, SEO, SMM, Content Marketing and Conversion optimization to companies in the Netherlands and Belgium.
Job title: Teamleader SEO
Company: KGom.nl
City: Deventer, The Netherlands
Job domain: Management
Date: from January 2013 to April 2013
Company description
We help entrepreneurs who depend on a successful online marketing strategy, but prefer to focus on making customers happy themselves.
Responsibilities
As a team leader I was responsible for the performance and development of the SEO department within Yargon. From recruitment and selection to further development of services. I worked on the growth and efficiency of my team based on clear targets. The communication between execution and sales, the marketing of the service and the recognition of opportunities in the market were also part of my duties. Also at the operational level I have always remained active to be ‘close’ to the market.
Accomplishments
Succesfully re-develop the SEO service and team
Job title:Campaign Manager Sea, Seo, Social Media & CRO
Company: KGom.nl
City: Deventer, The Netherlands
Job domain: Management
Date: from March 2011 to July 2012
Company description
We help entrepreneurs who depend on a successful online marketing strategy, but prefer to focus on making customers happy themselves.
Responsibilities
As a SEO and SEA campaign manager, I was responsible for making my clients’ websites easier to find within search engines. Work in a planned way, think along with a customer at a strategic level, communicate with customers, web builders and designers. Make internal and external analyzes and implement an SEO process based on this. Technical optimization of websites, expanding content, authority and popularity were the most important activities.
Studies and trainings
How to make choices by Arnout Visscher
Living like an entrpeneur by Erik Smithuis, Emiel Langerak en Rob Nijhuis
Negotiate effectivly by Job Olij
How to rpesent like a TED-speaker by Camiel Bernaards
Personal Branding by Pim Schouten
Small business entrepeneur – studieplan.nl
Abilities
Language | Writing | Reading | Speaking |
---|---|---|---|
English | Advanced | Advanced | Advanced |
Dutch | Advanced | Advanced | Advanced |
French | Beginner | Intermediate | Intermediate |
German | Beginner | Intermediate | Intermediate |
Romanian | Beginner | Beginner | Beginner |